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Tag Archives: technology marketing
The Raster Revolution – Augmented Reality in Sports
by Fred Abler Modern technology marketing owes a debt to Everett Rogers, an Iowa farm boy who’s father loved electromechanical equipment, but loathed biological-chemical innovations – even though hybrid seed corn yielded 25% more crop and was resistant to drought. … Continue reading
Posted in 3D Models, 3D Tech, Augmented Reality, Reality Hacking, Theory & Concepts, Virtual Reality
Tagged 1st and Ten line, 3D model of Football Player, AR technology adoption, Diffusion of Innovation, early adopter, electronic line calling, enhanced reality, Everett Rogers, Football field, Hawk Eye, Instant replay tennis, Sportvision, technology in professional sports, technology marketing, The Atlantic
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